As Long Lead’s Creative Director, I worked with designers to develop a cohesive visual aesthetic and templates for social media posts. While the content varies significantly, the luxe presentation maintains a brand identity.
As a contract designer, I worked with Eventbrite to develop social media graphic assets for Instagram.
In collaboration with their social media team, I deleloped fun, on-brand graphics for @eventbrite and @eventbriteorganizer, appealing to younger audiences.
Directing editorial art for The Daily Beast wasn’t exclusive to the homepage; I also ensured the signature pop-art style translated in The Daily Beast’s social media outlets.
I, along with my brilliant editorial art team, completely revamped The Daily Beast’s Instagram style. As a result, in 2020, The Daily Beast won a Webby Honoree Award for Best Social Photography & Graphics.
